The world’s biggest sport events

Product Design

 

Literally translated from latin  means "no day without a line".

 

This phrase refers to the famous painter Apelle, who doesn't let pass  a day without sketching some lines with his brush.

 

In the common meaning means to inculcate daily exercise to achieve perfection and to progress

in the good.

Nulla dies sine linea

 

 

 

 

 

 

 

 

 

 

 

 

 

Fabio Sirna User Experience Designer

 

I am an User Experience Designer with a passion for design and research in all forms.

 

I am a specialist in User Experience, with a holistic and pragmatic approach to design.

I live in Torino, Italy, and work as an Interaction Designer. I am currently employed by Deltatre, a world-leading sport media services company that provides operational, technology, and consulting services for broadcast, web, mobile, results, graphics and sport business processes.

 

My personal motto is Nulla dies sine linea.

 

I’ve designed the User Experience for global events including:

 

 FIFA World Cup

 Olympic Games

 European Football

 Athletics Competition

Design Method

Collect

Research

Sketch

Evangelism

Pixel Perfect

©2014 Fabio Sirna. All rights reserved.

As a design lead, I collaborate and consult with developers to ensure the integrity of the final product.  In doing so, I emphasize and work with developers to achieve a pixel perfect design.

I actively share my knowledge with project teams and colleagues. I discuss my work and blog about it: www.theinteractive.it.

To communicate my ideas, I draw on a whiteboard or in my notebook. I depict the functional schematic of a solution through simple models and drawings. These models include sketches, wireframes, and prototypes so the client can clearly understand concepts.

I observe the industry by regularly keeping an eye on what firms and competitors are doing and what they have done in the past. Research is also very much about learning for me.  I study and learn what I don’t know.  I've done so through my own industry research, as well as from people and colleagues I have met and worked with in previous jobs.

I learn about client objectives at the start of a project and ask relevant questions. I help define the project goals, requirements, opportunities and budget. I track potential challenges and work during the design phase.

u74_start u74_end u74_line

Portfolio

u77_start u77_end u77_line
u78_start u78_end u78_line

Keep in touch

u81_start u81_end u81_line

t

in

@

Feel free to follow me or drop me a line.

Sports Federations

FIFA.com website

UEFA website

UEFA.com Match Centre

CBC for Sochi 2014

Universal Sport website and iPhone Application

IAAF Commentary Information System

NBC Olympics 2010

UEFA.com Statistics

Arena

Diva

Forge

Liveblogging

Action Aid

Alfa Romeo

Banca del Piemonte

Bavaria Italia

BBC

Cellularline

CBC

CTV

Dolce & Gabbana

EMI Music

FIAT

FIFA

IAAF

Iveco

Juventus

LOCOG

NBC

Nestlé

SEAT

Sony

UEFA

Yesmoke

Universal Sports

An easy-to-use, cost effective, powerful data and high quality video application that has been developed in response to the constantly evolving online sports market.

A powerful system that simplifies and streamlines sport event management. In support of event organisers, the product tackles the logistical complexities associated with sport competitions.

A fully-featured and highly capable web content management system that has been leveraged to deliver some of the world’s biggest sport and event-time websites.

A new way to cover live events from anywhere by posting comments, pictures, video and social content to a timeline-based stream providing live coverage rather than relying entirely on post-event reporting.

Languages

u172_start u172_end u172_line

Education and Training

u175_start u175_end u175_line

Italian

English

French

Native

Read

Written

Expression

Preliminary English Test.

Currently I attend a Shenker course (advanced level), and I speak and write English almost every day for work and business.

Certificat de langue Française niveau intermediare, at l’Institut des Langues Vivantes de l’Université Catholique de Louvain, Belgium.

Read

Written

Expression

Push Conference

Envis Precisely, Munich, Germany

2013

 

Reportage photography

Luigi Gariglio, Agenzia Contrasto, Torino, Italy

2012

 

Data Visualization Workshop: Visual representation of complex phenomena

Better Nouveau, Turin, Italy

2011

 

Agile with Scrum training

Fabio Armani, Turin, Italy

2011

 

University degree in Architecture

Polytechnic of Turin, Italy

2006

 

Erasmus Programme

Faculté de Sciences Appliqués, Architecture, Université Catholique de Louvain, Belgium

2003

 

High school degree in Mechanical Industrial Engineer

ITIS G.B. Pininfarina, Moncalieri, Turin, Italy

1996

 

My design method    Portfolio    Skills    Languages    Education and training    Contact

 

SCROLL UP

u214_start u214_end u214_line
u215_start u215_end u215_line

2014

FIFA.com - World Cup 2014

FIFA.com - Confederation Cup 2013

UEFA.com - Euro 2012

London 2012 Olympics Games

2013

2012

 

 

u234_start u234_end u234_line

 

 

u239_start u239_end u239_line
u240_start u240_end u240_line

BACK TO TOP

BACK TO TOP

BACK TO TOP

BACK TO TOP

BACK TO TOP

BACK TO TOP

FIFA.com - World Cup 2010

2010

u257_start u257_end u257_line

 

FIFA.com - Confederation Cup 2009

u262_start u262_end u262_line

2009

Broadcaster

Brands

 

u271_start u271_end u271_line
u272_start u272_end u272_line
u273_start u273_end u273_line
u274_start u274_end u274_line

 

 

I create deliverables such as:

 

 Sketches

 Site maps

 Workflows

 Personas

 Concept models

 User journeys

 Wireframes

 Prototypes

I’m a design geek and my tools of trade are pencils and paper. I’m proficient with prototyping tools like Axure, Omnigraffle, and the most known design suites. 

 

I have a background in traditional architecture and solid experience in Information Architecture and Interaction Design.

 

 

Skills

u287_start u287_end u287_line

Mail

Twitter

linkedIn

Paper plane

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Fabio Sirna UX Designer